We’ve thrown together a quick introduction to the new app. Even with screenshots and sample accounts, some of our favorite featres took too much digging to find, so we thought we’d make our own informercial demo. Enjoy!

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As we expected (and you can probably relate with) the two weeks immediately following releasing a new web application like the CDB are filled with a few surprises. Bug fixes, IE problems, questions that need answers, IE problems, etc.. We’d hoped to be showing off a few cool new features by now, but that wasn’t in the cards.

The good news is that the roar of the bug report hotline has turned to a whisper, and we can now shift focus back to pushing new features, and launching Krop 2 – code name “Washington” (ok, i just made that up – although if you ever do call us and ask to discuss “the Washington project” we’ll probably take you very seriously regardless).

Thousands of you have created profiles, and we can’t believe the level of talent that is emerging. We are truly humbled that so many of you have allowed our application to host your work.

Here are a few favorites that we couldn’t wait to share:

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Earlier this week we quietly launched Krop 2. It’s been a long time in the making, and we hope you like it! It’s a major milestone for us in terms of getting everything under one roof on our new development platform. There are some fairly obvious updates to the site like better search, better billing, better login, blog, etc. but the cooler stuff will be rolling out this week as we complete live testing.

The best part about the launch is that our focus can now return to pushing upgrades to the Creative Pro accounts. Stay tuned, and keep the suggestions coming.

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The pool of talent in the Creative Database got a lot deeper this week with thousands of new artist profiles. Tomorrow we’re rolling out a few new features on the job board, and early next week we are going to announce some new upgrades that are in the works for Creative Database Pro account holders.

Today we’re spotlighting a couple special artists that have graced the Database with their work this week:

Ales Lins, Design Director – New York City : Understated luxury is one of the holy grails of contemporary graphic design. Alex nails it, and executes his work with beautiful consistency.

 

 

Gabe Rubin, Creative Director, Los Angeles : Gabe’s work has sold more movie tickets than fandango. Get you popcorn out, his interactive work for big budget motion pictures and video games always has a story to tell.

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You may have noticed that early this morning a couple new features quietly appeared on Krop. Two simple little tools that probably need no introduction – Featured Jobs, and Private Notes. We hope they help you sort things.

At the earliest stages of talking to a potential employer, much of the discussion is out of your hands. But even when the ball is in their court, you can always benefit from a short note or two. Being able to recall a couple names and dates is a subtle way to let people know that you’re organized.

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As the Creative Database has grown, so has the demand from users to access their web stats. We spent a great deal of time researching various options including building our own, and decided that Google Analytics was by far the best fit. It’s free and incredibly sophisticated, yet simple enough to give you a quick glance at who’s visiting your profile.

If you have a Creative Pro account, and would like to activate Google Analytics: Open an account on the Google Analytics website, and paste your unique tracking code into the analytics settings under the “account” tab in your account manager. It’s a fresh feature, so please let us know if you have any questions.

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Introducing the first addition to the Creative Database Style gallery from our Spring / Summer 2010 Signature collection. Available to all Creative Pro account holders.

Beautiful type, zero unnecessary design elements, and an optional custom logo make Studio Stacked a decisively simple and elegant way to present your portfolio. Built for designers, Studio Stacked looks great with smaller portfolios of few selected works as well as archival portfolios with hundreds of pieces.

Live examples: 
Heydays: Oslo-based design group shows you their great work, how they did it, and what they did it with, all with Howard Hughes-like precision.

Joe Kral: Most designers will call themselves a Typographer, Joe happens to be one the few that aren’t lying.

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Ivan Arnold is a good friend of ours often reporting in from a helicopter somewhere exotic. He’s also the CEO of a very successful design driven company tokidoki, often feverishly hunting talent in our Creative Database, so we knew he’d have a valuable perspective on the design world.

Us old timers remember tokidoki as the personal portfolio website of the Italian based Illustrator Simone Lengno. tokidoki would constantly bloom with new brightly colored characters ranging from simple shapes to highly intricate illustrations with refreshingly no immediately apparent objective other than to co-exist in an imaginary world.

Sensing it’s potential, in 2003 Ivan Arnold and his wife Pooneh Mohajer brought Simone out to Los Angeles to launch a brand based on his artwork.

Today, tokidoki has grown to be an incredibly successful global brand which both by itself and through countless collaborations produces apparel, bags, shoes, toys, jewelry skateboards, gadgets, and even a cosmetic line!

There’s a lot of artists out there with day jobs who’d love their personal work to pay the bills. You seem to have a knack at making that happen. Certainly there’s no easy answer, but what advice do you have for someone trying to start their own brand?

I know its cliche but NEVER stop trying! Pooneh and I LOVED Simone’s work and we had a real passion for it. From the first time we met him, we dedicated ourselves totally to seeing his creative vision come to life in a real commercial sense. HOWEVER, when we launched tokidoki waaay back in February of 2005, there were some really really low times for us because people just didn’t get it at first, so we kept at it until the market responded a year later and finally GOT IT. And I think that’s what really separates …


We’ve recently launched some drastic improvements to our creative database search engine. Most notably, we have enhanced the location search, results sorting, and added a quick preview option to help you find the right candidate with the fewest clicks. You can now search and sort the entire Krop database of portfolios and resumes by: Location, Availability, 18 Specialties, Professional Level, Experience, and Education.

Visit the Employer Site for more information on searching the creative database , and as always please keep the suggestions coming!

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